Projects and Modes

A project is the main workspace for a market, audience, niche, or product idea. Projects own queries, prompts, posts, reports, scout runs, and schedules.

Research mode

Research mode focuses on finding pain points, repeated complaints, workarounds, and product opportunities. It is the primary open-core adoption path.

Marketing mode

Marketing mode is for engagement and outreach workflows. Use it only when your goal is to act on already-understood opportunities rather than discover them.

Project hygiene

Keep one project focused on one audience or market.
Disable noisy queries instead of deleting them immediately.
Use reports to preserve conclusions from useful runs.